NOTES
Mise-en-scene
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Cinematography
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Editing
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Lighting: High Key Lighting/ Ambient Lighting
Setting: The music video was set in an arcade and a
stage which has the colour scheme of black and pink. This is to show the
artist is passive (pink – stereotypically a feminine colour) and aggressive
(black – stereotypically a masculine colour).
Props: Guitars, microphone – performance
wise
Eye
glasses
– represents intelligence. It is usually a signal of the “unpopular” and
“geeky” characters.
Costume: Male and black-haired girl has the
same black and white combination, pink dress
2
costume changes from Lavigne – White tee white dark blue short and blue shirt
white a dark green shorts and fish nets. Blue costume emphasises her body
more, especially the chest area as it is fitted.
Make-Up: Lavigne and her punk character wears a
thick eye liner whilst her nerd character is wearing a light make up
Target
audience: Female (teenagers)
|
High angle shot – shows her
submissiveness. Reinforces what the lyrics shows – which she wants to be the
“girlfriend” material. Her target audience is young females which are showing
that she is seducing but to set an “example” for the young women to be like
her.
Low angle shot – shows her body,
looking down shows that even though she’s submissive, she still a strong,
superior woman who can have her way.
Medium Shot and close up shot – to show her facial
expression; establish a more intimate relationship with her audience
Long shot/ wide shot – show her performance
and the band
*Voyeurism
– through a mirror and a camera booth
|
Short
takes – performance
Long
Takes – narrative
Shallow
focus on high angle shot
|
(ATHENA)
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